Now, that you are familiar and likely connected with onlinemusic sales sites, such as CD Baby, or combinationonline/offline retail sites, such as The Orchard, you areprobably comfortable in having your music distribution and salesfairly covered. But, what if you could get even more music sales, and even moreprofitable income? I’m speaking of consigning your product to retail stores, but,with...

It is generally understood by most people, whether or not theywork in the radio industry, that commercial radio stations,one-on-one, still carry the most listeners in the terrestrialbroadcast world. This is versus non commercial, public, andcollege stations. Hence, their large listenerships are, in part, why it isdifficult for new independent artists to break into their mainrosters directly for airplay....

So, let’s say that you have successfully managed to get a fewradio stations playing your music. What’s your next step? Are you simply waiting on the charts to come in each week inorder to learn if your single is moving up (or down)? If you would like to get a bit more yardage out of yourairplay, here are two ways to, not only capitalize on yourcurrent airplay, but to also (possibly) move...

Most musicians, independent or major, understand that thecollege market is one of their prime markets, if not theirleading market for radio airplay and media coverage. In contrast, however, most musicians do not seem to takecomplete advantage of this market and “milk it for all it isworth,” so to speak. As an example, artists send their CDs to college radio stationsand newspapers seeking...

Here are several questions for you to ponder: * How much would it be worth to you to learn how to promoteyour CD at gigs you never even play, but create a large numberof sales from these gigs just the same? * While these particular gigs are promoting your CD, at thesame time, what if you could play a completely different gig andget paid for it while also selling CDs at it and, in fact,possibly *doubling*...

Storyline: A detective is hired to crack the great mystery onwhy a band’s CD is not selling. ____________________________________________________ Characters: Detective John Clark, Lead Singer Deb Turbulent,Bassist Chris Jones, Guitarist Jeff Zane, Keyboardist Jay Davis,Drummer Bill Webb ____________________________________________________ It was a sunny but cool Monday morning, about 10:30...

After several years of studying the art of music and being Involved in the music business/marketing I have learned a lot of important lessons that apply to all business and evenpeople’s lives.Most of my study has been in the field of music marketing, butas the wheels of my mind have been turning and with theexperience I’ve had with Direct Sales, I want to encourage youto explore this as...